This is the story of Peterson Tractor Co., a company that was started in 1936 by founder and company namesake, Howard Peterson. In 1977, Howard sold the business to his son-in-law, Bill Doyle, who provided leadership and continued growth for the company until 1995 when Duane Doyle, grandson of the founder, was elected president.
Read about Peterson's first 60 years in this interactive history book.
“We will be our customers’ first choice.”
“We partner with our customers to build a better future.”